FireText, a leading provider of SMS marketing services in the UK, and part of the CallFire family of brands, today announced the company has been awarded official ISO27001 certification for Data and Information Security Management. ISO27001 is a globally recognized, independent security standard published by the ISO and the IEC, that sets a framework for establishing, operating, reviewing, and improving Information Security Management Systems.
Friday, July 31, 2015
Election candidates have every aspect of their lives and campaigns scrutinized by analysts, media, and the public. As a Strategic Analyst for CallFire, I wanted to test and rank the top candidates in each party for the effectiveness of one of the newer forms of election marketing – mobile marketing. S
Tuesday, July 21, 2015
Some have already dubbed this cycle the mobile election on account of the influence smartphones will have over campaign strategy. But which 2016 campaigns are using mobile well in the early stages of the race? I recently got out my phone and visited each of the White House candidates’ mobile websites and signed up to receive campaign alerts. I also attempted to endorse, volunteer, and explore donation opportunities for each. Through my research, I encountered a range of tactics, strategies, and some mistakes that down-ballot candidates can learn from.
Tuesday, July 21, 2015
Climbing Everest is a dream that hundreds of mountaineers set to achieve every spring. Yet though a true test of strength and willpower, it pales in comparison to the importance of human life. This is why as an expedition leader, I did not hesitate for a second before cancelling our 2015 trip, so that our entire team of Sherpa guides and base camp staff could go home and be with their loved ones during one of the most horrific and deadly avalanches to hit the mountain in modern times.
Thursday, July 16, 2015
Auto Dialing is a catch-all term for systems that help you ring a list of phone numbers. The premise is simple, but they actually differ a lot in how they manage calls, whether or not they provide phone service and what advanced features they offer. We Recommend CallFire because they are the most affordable, they provide VoIP phone service directly and because they are the only service that lets you talk on the phone as well as “call blast” with a pre-recorded message.
Wednesday, July 15, 2015
CallFire announced its partnership with Smart Advocate®, a case management software program designed for personal injury and mass tort law firms. The integration allows law firms leveraging SmartAdvocate® to implement cost-effective texting solutions for client contact.
Tuesday, July 14, 2015
"Kuntal Joisher, a Gujrati smitten into Mumbai, is striving to climb the Everest. His passion for mountaineering has led him to climb mountain ranges across the world, including the Nepal and Indian Himalayas, the Patagonia, the Western Ghats and more."
Wednesday, July 8, 2015
Performance appraisals are an important part of any individual’s professional development — at every stage of their career. While it is easy to see the benefits to staff at the onset of their professional development, SMART goals are equally important for every member of the C-suite. The leg work to set clear expectations not only leads to success, but to having the ability to make personnel changes down the road, should the need arise, as well.
Friday, May 29, 2015
Santa Monica, CA based CallFire is a cloud telephony SaaS provider that develops and provides web-based VoIP products and services. The CallFire self-serve platform has over 200,000 customers. Here is our recent interview with Punit Shah, Co-Founder of CallFire.
Friday, May 22, 2015
Strategic analyst for marketing for Callfire, Sean Gera explained to Fox News salient social media has become in every candidate's campaign strategy, especially to reach millennial voters who resist traditional media channels.