Friday, February 23, 2018
By Jessica Terashima,
If you’re running a small to medium size business it can feel like you’re a David competing against a sea of Goliaths. Communication technology is one area when the difference can be glaringly obvious. So how do you make sure you communicate like a giant, even if you’re not one? Here are 3 Tips:

 

  1. Pick Up the Phone Every Time - IVR


    If your phone rings and rings, or goes to an amateur-sounding voicemail, you’re not going to look great next to your larger competition. The good news is, you don’t need a massive call center to answer the phone every time. Interactive Voice Response (IVR) technology lets you create an auto-attendant phone system to route your incoming calls to the appropriate line or answering service.

     

  2. Easily Test Different Marketing Tactics – Call Tracking


    How can you tell whether a radio ad, billboard, or direct mail piece works best? You can bet the big guys know how. Consider purchasing your own local and toll-free numbers from our database to use on advertisements. Each number can be used on different parts of your strategy and be tracked to determine what best resonates with your contacts. Armed with that knowledge, you can make better decisions on what works for your business.

     

  3. Automate Your SMS Sending – Text Marketing


    Don’t you love it when you get a text reminder from one of your favorite big brands? Well, you don’t have to be a big brand to send out bulk text messages. Whether you want to send promotions, notifications, or reminders, CallFire offers you a simple online interface. In just minutes, you can upload subscriber lists and customize your message.

You Don't Have to Be Big To Be Good

Communicating effectively shows customers and prospects that you’re a real, professional company, even if you’re smaller than your competition. Have you thought about how IVR, Call Tracking, and Text Marketing can make an impact on your business?

If you have further questions about how you can make calling solutions work for your business, reach out to CallFire at (877) 897-3473 or get started now!