Mobile Technology has changed the way we all do business. For the small business owners in the food and drink industry, it has made life much easier. Technology is having a huge impact on restaurants everywhere, but no one is more affected than caterers. The catering industry is a fast paced, ever changing business. Caters must keep track of not only menus but of equipment, schedules, and last minute changes, all while working in the kitchen. Here’s a few ways mobile technology is reinventing the food and beverage industry.

Just like any holiday, St. Patrick’s Day is an excellent opportunity to raise awareness for your business – and have some fun in the process! Everyone in the US loves St. Patrick’s Day for the camaraderie, the history, and the wonderful celebration of the people of Ireland. Here are four great ways that you can market to your customers in the days leading up to the holiday (without just relying on the Luck of the Irish).