Getting a real person on the phone when you dial a help desk has become more difficult over the years, if not altogether impossible at certain organizations. Instead of employing thousands of operators or customer service reps, the solution for the last 25 years has been interactive voice response systems (IVR), or more commonly, the automated voice you hear just before you’re dropped into the ubiquitous sounds of ‘please hold’ music.

If your company depends on telephone communications to service customers and make business run more efficiently, you can benefit from phone dialing software. Many people think that phone dialing software is just for companies with large call centers and hundreds of employees making thousands of calls per minute. Phone representatives can quickly get from one call to another, as phone numbers are programmed to autodial the customer list.

Dealing with large numbers of calls is the contact center’s raison d’etre, but simply having the technology in place isn’t enough. To ensure maximum productivity, you need to make it work for your business.

IVR is one of the most underused pieces of technology at the disposal of the modern business. Not as intuitively understood as mass text messaging, IVR is approached with caution, and sometimes not approached at all.

IVR, or Interactive Voice Response Technology, is something every real estate agent should utilize. Why? Rather than spending most of your budget on marketing hoping the phone will ring, or losing sleep because you don’t want to miss a call, you could use IVR, a simple yet highly-effective tool more commonly known as the “call capture hotline.”

Interactive Voice Response has become an indispensable tool for sales and customer service calls. IVR reduces costs by minimizing time spent on the phone by live agents, and it allows for efficient customer service around the clock. Clearly it’s all about the money: a live agent phone call can cost upwards of twenty-five dollars, while the average call cost for IVR is less than a quarter. Knowing when and where to utilize IVR is another matter altogether.

Interested in learning what Interactive Voice Response (IVR) can do for your political campaign? Let’s take a look at how this viable option can set you apart from your competitors and ensure that voters remember your name: