Thursday, March 26, 2015
Marketing Companies Slow Uptake of Mobile Advertising
Thursday, March 26, 2015
The Evolution of Narrowcasting
Wednesday, June 15, 2016
The Benefits of Mobile Marketing Over Traditional Advertising
With over 95% of texts read and phone calls answered by recipients, the customer relationship industry has found one of the smartest new methods of engaging with consumers: mobile marketing. This open rate outperforms both email marketing (around 10-20% open rate, depending on the industry) and direct mail flyers.
Wednesday, August 5, 2015
Increasing Holiday Sales With Text Marketing
According to a new Mobile Marketer article, QR codes are looking to be the standout technology that will elevate existing marketing campaigns and take them to the next level. Brands like Target and Tourneau are using QR codes and text marketing to interact with customers and help increase revenue.
Thursday, March 5, 2015
5 Memorable Uses of SMS Marketing Keywords
In our modern busy world, it’s becoming harder and harder to not only reach your audience, but stick with them. Almost everyone has a cellphone or a smartphone nowadays, so a successful marketing campaign should include SMS text messaging.