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Wednesday, March 25, 2015

The 3 Do' and Don'ts of Text Marketing

By Anonymous (not verified)
Business2Community recently released a best practice guide to SMS marketing on the 3 Dos and Don’ts of SMS marketing. The guide highlights the benefits of the medium. Texting is a perfect medium if you want to communicate with your audience immediately. Text messages have an open rate of 97%.
Wednesday, August 5, 2015

Text Marketing Case Study: Target Drives Sales Through Multi-channel Marketing Campaigns

By CallFire Blogger
According to Mobile Marketer, Target is making major headway on generating a multi-channel marketing campaigns to drive brand engagement and sales. Far too few brands have successfully built a solid mobile strategy.