by Kimberly Kohatsu

Text messaging has transformed the way people communicate. If you need any proof, check out the way it's transformed fashion. One of this year's Bloomingdale's "Nifty Gifty" suggestions is a pair of gloves with the tips of the thumb and pointer finger cut off, so that these digits are unencumbered while texting.

by Natalia Klishina

by Natalia Klishina

The CallFire Development Team is working hard at HQ on CallFire 3.0 - our most feature rich product to date. These photos were taken last Friday, when the CallFire team held its' weekly developer "Show and Tell". Our team utilizes an agile dev process called "Scrum" methodology and we release features & deliverables in a time-span we call a "Sprint." (SCRUM on Wikipedia).

1) Starting your IVR: All phone calls start with a HELLO

Make sure your outbound or inbound IVR always starts with a "Hello".  It's helpful to begin with a play tag that is just a greeting before you move into a menu tags before you start prompting your customer with the next action.

1. News/Updates - Important and time sensitive customer updates can be sent directly to your opt-in client or customer using SMS! Plus, people like knowing stuff first. Send your customers updates about product launches, product updates or events. Consider a news text like a micro-newsletter with bite-size updates.

In the spirit of election season, we’re releasing 8 tips for developing an online Political marketing strategy or GOTV campaign in the Cloud. We’re not experts in Political Marketing but we manage our share of virtual phone banks and polling around this time of the year. These tips are based on research and conversations we have with our valuable political clientele.

Co-Founder and CTO, Vijesh Mehta speaks about his experience as an Entrepreneur at an APEX panel featuring professionals in various stages of their ventures.

1. Startups are risky.  Why do you do it?
2. How do you feel about funding?

Do you use a hosted-CRM application?  Do you use CallFire’s Cloud Call Center?  If your answer is "Yes" to both of these questions, your agents might benefit from a link to your CRM platform directly within the CallFire Agent Popup screen.