While much of the focus on marketing to iPhone users centers around advertising, they are also heavily engaged with SMS campaigns. According to a new MobileMarketer best practice guide there are some interesting new ways to engage iPhone users. Here are some of the interesting findings from the report:

With American Expresses Small Business Weekend approaching on November 24th, CallFire is focused on helping our small business clientele reach as many new customers as possible. One of the most effective ways small businesses can communicate with their clients and build their mobile database is through SMS text messaging.