Text messages and the restaurant business are a match made in marketing heaven. From the biggest global fast-food franchise to the local diner, restaurateurs the world over are using the awesome power of smartphones to boost their campaigns. Here are some top tips for leveraging mobile technology for the good of your business:
Most modern businesses have by now caught on to the power of social media as a marketing tool. Some have begun augmenting their web campaign with mobile SMS marketing. To have a really successful campaign, the key is to link each marketing channels in a way that serves their mutual advantage. The web has a huge potential reach, while a good text contact list offers targeted opportunities to engage with customers on a more personal level.
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No need to worry, moving to the cloud is really easy. Based on some of the frequently asked inquiries that we regularly get, here are the top reasons that hosted VoIP services are a perfect fit for any business.
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With American Expresses Small Business Weekend approaching on November 24th, CallFire is focused on helping our small business clientele reach as many new customers as possible. One of the most effective ways small businesses can communicate with their clients and build their mobile database is through SMS text messaging. 
Due to the ubiquity of mobile devices, SMS text messaging is an ideal medium for government agencies to keep citizens apprised of important news. A recent story in Mobile Marketer, highlights how the Orange County Transportation has used text messaging to inform passengers of bus scheduling and reduce operational costs in doing so.