Wednesday, April 6, 2016

How Nigeria Led the Charge in Africa's Mobile Revolution

For the people of Nigeria, mobile technology brings better communications, but also political strain; the West African country is experiencing growing pains as it rises to become the continent’s largest mobile market.

Wednesday, April 6, 2016

Mobile Technology Is a Key Player in This Election Cycle

In a recent TechCrunch article, author Nic Denholm compared television ad spending among the political candidates in this year’s presidential election.

Friday, April 1, 2016

Stoking Customer Engagement with Mobile Marketing

The digital marketplace is one of the fastest to grow and evolve. Not only are consumers busier than ever before, they have an abundance of choice, making it tough to grab their attention at the expense of your competitors. 

Friday, April 1, 2016

How to Keep Your Workforce Happy with a Cloud Call Center

Talking to a customer service agent over the phone isn’t a favorite activity for many, as it usually revolves around some sort of complaint or service issue. However, such experiences are much more pleasant when the agent on the other end of the line sounds cheerful and happy. Happy agents beget happy customers, who call much less frequently than their irritated counterparts, and have fewer complaints when they do call.

Thursday, March 31, 2016

Text Message Marketing and Other Text Services for Events and Conferences

Conferences, trade shows, conventions and expos present significant organizational challenges even when things go exactly according to plan. When unforseen circumstances arise - and they will - the organizers have to notify large numbers of attendees and co-ordinators at short notice, and in a way that guarantees everyone got the memo.

Thursday, March 17, 2016

Why Your Business Should Use Phone Dialing Software

If your company depends on telephone communications to service customers and make business run more efficiently, you can benefit from phone dialing software. Many people think that phone dialing software is just for companies with large call centers and hundreds of employees making thousands of calls per minute. Phone representatives can quickly get from one call to another, as phone numbers are programmed to autodial the customer list.

Wednesday, March 16, 2016

6 Businesses That Should Use Call Tracking

One of the best ways for businesses to allocate money in an advertising budget is to spend the most on ad channels that are bringing in the most customers or potential customers. Call tracking is a great way to determine exactly where a company’s leads are coming from, so that emphasis can be put on reaching these people in a way that’s meaningful for them and profitable for you.

Wednesday, March 2, 2016

5G Dominates Mobile World Congress

The Mobile World Conference, an international exhibit representing mobile operators, software companies, Internet providers, manufactures, retailers and other interests involved in the mobile ecosystem, gathered late last month in Barcelona, Spain.

Pages

Subscribe to The Business Marketing & Communications Blog